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About Boostree

Setting a new standard for Korea's aesthetic-medicine infrastructure.

Since our founding in 2023, nine areas of expertise — clinic launch consulting, management support, marketing, digital operations, procurement, payments, patient experience, staff training and international patient acquisition — have come together to design how a clinic grows.

Group founded
2023
Partner clinics
200+
Areas of expertise
9
IPO target
2029
The BOOSTREE sign on the wall of the Oreum Building in Hapjeong, Mapo-gu Photo · 4:5
Exterior of the Mapo office, or the workspace — a frame with the team visible.

Mission · Vision · Values

We build structures that grow together

Mission

To build the structures that let clinics grow further through digital transformation — and to be the partner that grows with them.

Vision

A data-driven leader in medical DX, and the global hub connecting the K-beauty medical-tourism ecosystem.

  1. Shared Success

    When our partner clinics grow, we grow.

  2. Data-Driven

    We prove it with data, not intuition.

  3. Trust & Compliance

    We check risk in advance and manage funds transparently.

  4. One Group

    Work that used to be scattered, brought into one structure.

CEO Message

“Korean aesthetic medicine has become an industry the world watches.
The clinics themselves tell a different story.”

Kang Minjun, CEO, speaking at a lectern Photo · 3:4
CEO portrait — upper body, office background. Same shoot as the /consulting profile.

Kang Minjun 강민준

Chief Executive Officer

  • CEO, Boostree Inc.
  • CEO, Bemytree Inc.
  • Marketing Advisor, Hillowave
  • Medical Marketing Advisory Board, My Future Dermatology Research Institute
  • Sales Advisory Board, Yeoshin Ticket
  • Former CEO, SOC Company Inc.

Doctors spend their days fighting everything that is not medicine. Marketing, hiring, equipment, operations — the list a clinic has to manage keeps growing, and the infrastructure that would support it in any organized way still barely exists.

Boostree fills that gap. Management, digital, marketing, procurement, training — the infrastructure a clinic needs, delivered inside one group. Making clinics grow further through digital transformation, and being the partner that grows with them: that is why Boostree exists.

Strip out the inefficiency, give clinicians an environment where they can concentrate on care, and let the value of the clinic grow as a result. We intend to prove that cycle with data, and to set a new standard for Korea's aesthetic-medicine infrastructure.

— Kang Minjun, CEO, 주식회사 부스트리

History

Three years, and this is where we are

A short tour of how Boostree came together.

  1. 2023

    • March주식회사 부스트리 founded
  2. 2024

    • AprilBemytree founded
    • During the yearSaaS platform officially launched
  3. 2026

    • MarchKang Minjun appointed CEO
    • MayPassed 200 partner clinics
    • JuneMoved to the new Mapo office
    • JulyKDerm Pass launched
    • During the yearMSO · MRO · CX businesses launched
    • During the yearDermanode Lab launched · 90 employees

Location

Finding us

Boostree, Bemytree and Dermanode Lab share the Oreum Building in Hapjeong, Mapo-gu, Seoul. Whether before your visit or on the day, if you need anything, contact the person you are meeting at any time.

Oreum Building

Address
17-12 Yanghwa-ro 8-gil, Mapo-gu, Seoul
서울특별시 마포구 양화로8길 17-12
Subway
Hapjeong Station (Line 2 · Line 6), Exit 3 — 3 min walk
Contact
02-332-2316
contact@boostree.partners
Weekdays 10:00 – 19:00 (KST)

First visit

Call your meeting contact from in front of the TREVE café on the 1st (ground) floor.

Boostree · Bemytree

Keep to the left of the building; the entrance is there.

Dermanode Lab

Come to the 2nd floor. The stairs are on the right as you face the building.

Coming by subway or on foot

  1. Leave Hapjeong Station through Exit 3.
  2. Walk towards Boostree.
  3. Look for the Boostree sign on the wall of the Oreum Building.
  4. You can follow the walking route in the video alongside.

Parking

On-site

You can park at the Boostree building. Only vehicles with an unladen weight of 2 tonnes or less can enter.

If the on-site spaces are full, please use the car park below.

Nearby car parknext to the building

Hyosung Harrington Tower, basement level 2 (B2) · Amano Hapjeong-dong Youth Housing car park (아마노 합정동청년주택 주차장) — 서울 마포구 양화로 72

First hour free (ask your meeting contact) · ₩1,000 per hour after that · search “아마노 합정동청년주택 주차장” in the Modu Parking app